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innovation launcher

A platform to promote and exchange ideas, to work better together and improve professional careers while sharing innovation to the world.

Powered by Politecnico di Milano

Students as part of a community for growing and sharing ideas

How can we promote the exchange of ideas, knowledge and skills to develop innovative and valuable projects?

Vision

A university in which students can feel part of a big family and a great community, believing and sharing their ideas, to make investments and build their future.

Positioning

We wanted our idea to be placed in a high visibility scenario, to be useful to both the university and its students. For this reason, we started to scrape and categorize all the services available at Politecnico di Milano. We then positioned our new service in the matrix.

Expert interviews

We interviewed experts to develop and improve the sequence of the most important flux and functionalities of our new service and to understand more about the different parts of their services.

PoliHub is an association that takes projects from Politecnico di Milano and works as a start-up accelerator.

They were helpful in condensing our flow, giving more importance to the team than to the idea itself.

“The idea is worth nothing,
its execution matters.”

Switch to Product is a contest that promotes the most innovative ideas, also connected to Politecnico.

They were helpful in assessing the criteria to consider when developing a new design for a future startup.

“IP asset and the scalability
of the idea are crucial.”

Filipari is an innovative fashion brand founded by two Politecnico students.

The interview convinced us that including an existing startup in the process of recruiting new people could be interesting.

“It’s brilliant to use students’ energy to make the company grow.”

Simona Cazzaniga is an attorney at Sutti law firm in Milan, responsible for patents and the management of innovative ideas developed within the university.

Talking to an attorney was key to better structuring the filtering phase of the project and dividing up the merits and responsibilities.

“Designing the service lawfully is foundamental for its success.”

System flow

We created and refined many times the system flow. The final one is divided in 4 main phases: idea evaluation, legal confirmation, team creation, project development.

System Flow

User Experience

Translating our idea from the System Flow to Information Architecture first and then to the Wireframe was not easy, but thanks to the chance of consulting meaningful sources and having talks with experts, we managed to get straight to the point – simplicity, clarity, and functionality were the goals of our entire service.

Wireframe

User Interface

When we thought about the creation of Innovation Launcher, we wanted it to be a reliable and respectable platform, above all one that could be immediately associated with PoliMi. One of the main challenges was to create a portal that is student-friendly, but at the same time trustworthy for employers and external members. We translated this ambition in our user interface, trying to keep the look&feel of the platform relevant to the objective.

Hi-Fi prototype

We designed our mockup first using Figma, and then we made it interactive with the use of Protopie. To confirm and validate our platform, we conducted an additional Usability Testing session; the results we obtained were satisfactory to us since most users managed to complete the requests without encountering any major problems.

Mobile App

Communication

Our communication is fresh as tone of voice, due to our well-defined public. This allows us to have direct communication, of course, always respecting the university’s guidelines.

Billboard inside the campus

Commercials

We designed a small series of spots for socials (LinkedIn, Instagram and Facebook), to create appealing and also to touch a wider public.